Description
Product ID: | 9780134383040 |
Product Form: | Paperback / softback |
Country of Manufacture: | US |
Title: | Making Sustainability Stick |
Subtitle: | The Blueprint for Successful Implementation |
Authors: | Author: Kevin Wilhelm |
Page Count: | 304 |
Subjects: | Business ethics and social responsibility, Business ethics & social responsibility, Business and the environment; ‘green’ approaches to business, Quality Assurance (QA) and Total Quality Management (TQM), Organizational theory and behaviour, Business & the environment, ‘Green’ approaches to business, Quality Assurance (QA) & Total Quality Management (TQM), Organizational theory & behaviour |
Description: | This book provides the blueprint for implementation, breaking down barriers, and the steps required to integrate sustainability successfully into any business. It is laid out in easily digestible chapters, with action steps backed up from interviews with sustainability thought leaders, case studies, and the real life experience of the author, as well as over 40 interviews with CSR and Sustainability Directors at various companies on how to “get things done” based on their successes and temporary setbacks. It provides the step-by-step roadmap for implementing sustainability successfully and focuses on “how” companies can realize the benefits of sustainability by engaging the head, heart, and hands of their employees. Also included is a checklist for implementation and tips on how to regain momentum or get “un-stuck” at the end of each chapter as well as additional helpful resources and exercises to overcome the most common barriers towards implementation. What do you mean when you say “Sustainability?” This question is all too often raised because what one person thinks will be very different from another. The first step in any sustainability plan is to first define sustainability — what it means to your company, settle on a common definition, and put it into language that all employees and stakeholders can both understand and get behind.
Making Sustainability Stick is tailored for those that are starting out in this process or have seen their efforts stall in realizing the business benefits of sustainability. This book provides the blueprint for implementation, breaking down barriers, and the steps required to integrate sustainability successfully.
It is laid out in easily digestible chapters, with action steps backed up from interviews with sustainability thought leaders, case studies, and the real life experience of the author who has consulted with over 75 organizations on sustainability. This is the perfect book for those who are in the trenches or are just about to embark on their sustainability journey. |
Imprint Name: | Pearson FT Press |
Publisher Name: | Pearson Education (US) |
Country of Publication: | GB |
Publishing Date: | 2015-09-07 |