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Serious Creativity: How to be creative under pressure and turn ideas into action

2 in stock

Firm sale: non returnable item
SKU 9780091939700 Categories ,
Select Guide Rating
If you want to be the best, focus on your most valuable asset: the power of your creative mindAs competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field.

If you want to be the best, focus on y...

£20.00

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Description

Product ID:9780091939700
Product Form:Paperback / softback
Country of Manufacture:GB
Title:Serious Creativity
Subtitle:How to be creative under pressure and turn ideas into action
Authors:Author: Edward de Bono
Page Count:480
Subjects:Working patterns and practices, Working patterns & practices, Self-help, personal development and practical advice, Self-help & personal development
Description:Select Guide Rating
If you want to be the best, focus on your most valuable asset: the power of your creative mindAs competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field.

If you want to be the best, focus on your most valuable asset: the power of your creative mind

As competition and the pace of change intensify, companies and individuals need to harness their creativity to stay ahead of the field. Under pressure, people often think they can''t be creative; many more are convinced they are not creative at all because they have never been ''arty''. Creative genius Edward de Bono debunks these common notions in this remarkable book. He shows how creativity is a learnable skill - one that everyone can use to improve their performance. He then explains how you can unlock your own creativity to reap the personal and professional rewards it will bring. Learn how to:

be creative on demand with de Bono''s step-by-step approach

add value to ideas and turn them into financial assets

boost creativity with the power of lateral thinking

break free from old ways of thinking with creative challenging


Imprint Name:Vermilion
Publisher Name:Ebury Publishing
Country of Publication:GB
Publishing Date:2015-03-05