Description
| Product ID: | 9789812797377 |
| Product Form: | Hardback |
| Country of Manufacture: | SG |
| Title: | Fundamentals Of Economics For Business (2nd Edition) |
| Authors: | Author: David Barrows, John Smithin |
| Page Count: | 392 |
| Subjects: | Economics, Economics, Business studies: general, Business studies: general |
| Description: | Select Guide Rating Offers an introduction to the key economic issues relevant to present or future business decision-makers. This book reflects the requirements of globalization, and features content that is international in scope and is applicable worldwide. It includes material on production costs, managerial economics, and growth and competitiveness. Fundamentals of Economics for Business is an innovative text designed specifically for students in business education programs. It provides a comprehensive yet accessible introduction to the key economic issues relevant to present or future business decision-makers. Reflecting the requirements of globalization, the content is international in scope and is applicable worldwide. The material is easily adaptable to courses of different lengths and educational objectives, including a one-semester MBA course, economics courses in an undergraduate commerce or business degree, or an executive MBA program.This second edition adds significant new material on production costs, managerial economics, growth and competitiveness, and includes new case studies with applications to international business. |
| Imprint Name: | World Scientific Publishing Co Pte Ltd |
| Publisher Name: | World Scientific Publishing Co Pte Ltd |
| Country of Publication: | GB |
| Publishing Date: | 2008-11-03 |
