Description
| Product ID: | 9788024655031 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | GB |
| Title: | Nudging towards Health |
| Subtitle: | A Tool to Influence Human Behavior in Health Policy |
| Authors: | Author: Frantisek Ochrana, Radek Kovacs |
| Page Count: | 215 |
| Subjects: | Behavioural economics, Behavioural economics, Health economics, Personal and public health / health education, Health economics, Personal & public health |
| Description: | Select Guide Rating An analysis of “nudging” as a tool for influencing human health behavior. Behavioral economics sees “nudges” as ways to encourage people to re-evaluate their priorities in such a way that they voluntarily change their behavior, leading to personal and social benefits. This book examines nudging as a tool for influencing human behavior in health policy. The authors investigate the contemporary scientific discourse on nudging and enrich it with an ontological, epistemological, and praxeological analysis of human behavior. Based on analyses of the literature and a systemic review, the book defines nudging tools within the paradigm of prospect theory. In addition to the theoretical contribution, Nudging also examines and offers suggestions on the practice of health policy regarding obesity, malnutrition, and especially type 2 diabetes mellitus. |
| Imprint Name: | Karolinum,Nakladatelstvi Univerzity Karlovy,Czech |
| Publisher Name: | Karolinum,Nakladatelstvi Univerzity Karlovy,Czech Republic |
| Country of Publication: | GB |
| Publishing Date: | 2024-03-27 |
