Description
| Product ID: | 9789063693152 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | PL |
| Title: | Creative Personal Branding |
| Subtitle: | The Strategy to Answer: What’s Next |
| Authors: | Author: Jurgen Salenbacher |
| Page Count: | 228 |
| Subjects: | Business strategy, Business strategy |
| Description: | Select Guide Rating Jürgen Salenbacher examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking. This book is a unique resource for creative minds, entrepreneurs, and teams, but may also be used by anyone facing major life decisions. Jürgen Salenbacher examines the work of leading theorists in business culture before explaining how our success in exploring change rests on our ability to think creatively. Branding practises, he suggests, can help us, but we also need to cultivate creative thinking. This book is a unique resource for creative minds, entrepreneurs, and teams, but may also be used by anyone facing major life decisions. |
| Imprint Name: | BIS Publishers B.V. |
| Publisher Name: | BIS Publishers B.V. |
| Country of Publication: | GB |
| Publishing Date: | 2013-12-02 |
