Description
Product ID: | 9788686245458 |
Product Form: | Paperback / softback |
Country of Manufacture: | GB |
Title: | Living Brands |
Authors: | Author: Chris Farmer |
Page Count: | 268 |
Subjects: | Sales and marketing, Sales & marketing |
Description: | Select Guide Rating Living Brands is a new look at brands and branding from the mind of a brand consultant and graduate lecturer Chris Farmer. It is a common-sense examination of why we endow brands with human qualities, learn to love them and give them life. This is a book that will make you think about brands a little differently |
Imprint Name: | Komshe |
Publisher Name: | Komshe |
Country of Publication: | GB |
Publishing Date: | 2022-02-08 |