Description
| Product ID: | 9788323346579 |
| Product Form: | Paperback / softback |
| Country of Manufacture: | PL |
| Title: | Customer Encounters on Twitter – A Study of Positive Evaluation and Complaint Management on English Corporate Profiles |
| Authors: | Author: Anna Tereszkiewicz |
| Page Count: | 252 |
| Subjects: | E-commerce: business aspects, E-commerce: business aspects, Business communication and presentation, Customer services, Social media / social networking, Business communication & presentation, Customer services, Social networking |
| Description: | Select Guide Rating This book presents a discussion of the properties of customer encounters conducted on brand profiles on Twitter. The author characterizes consumer messages containing positive evaluation and complaints posted on company profiles. |
| Imprint Name: | Uniwersytet Jagiellonski, Wydawnictwo |
| Publisher Name: | Uniwersytet Jagiellonski, Wydawnictwo |
| Country of Publication: | GB |
| Publishing Date: | 2022-03-01 |
